Gatorade Pre-Con: The Psychology of Motivation and Behavior Change within College Athletics
This session will provide practical strategies to boost motivation and adherence to training and nutrition plans for athletes while enhancing leadership and collaboration with colleagues and sport coaches. By exploring key psychological theories, motivational interviewing, and cognitive-behavioral approaches, coaches will learn how to build trust, communicate effectively, and navigate challenges across all relationships at the collegiate level. Attendees will gain actionable insights to optimize behavior modification strategies and create cohesive working environments that drive sustainable performance outcomes.
Learning Objectives:
1. Identify key psychological principles that influence motivation and adherence for athletes, colleagues, and sport coaches
2. Discuss effective communication techniques for building trust and rapport across all levels of a sports program
3. Develop strategies for managing and overcoming challenges with difficult stakeholders
